Hybrid conference “Audience Development Within Classical Music: Bringing Classical Music Back Into the Spotlight”, in partnership with culture hub Multikultivator and Cultural Center of Belgrade, May 2021
Panel topics:
- Panel 1: Cases of successful performances, audience recruitment/ animation during Covid-19
- Panel 2: New and old audiences: the lockdown results
- Panel 3: Financing classical music pre- and post-Covid-19: challenges and benefits
- Workshop: Create an Unorthodox Classical Concert
- Demonstration: An two-days concert marathon of the 1:1 CONCERTS©
Panelists:
| Jan Ford | Orchestras Live, UK |
| Franziska Ritter and Christian Siegmund | 1:1CONCERTS©, Germany |
| Ljubica Solunac | Cultural Centre of Belgrade, Serbia |
| Branka Kostić-Marković | TV North Macedonia |
| Ivana Vujić Kominac | National Theater in Belgrade, Serbia |
| Miloš Jovanović | Muzikon orchestra, Serbia |
| Boban Bjelić | Academy of Fine Arts in Belgrade, Serbia |
| Daniel Leskovic | Public Fund for Cultural Activities, Slovenia |
| Žaklina Kušić | Children’s Philharmonic, Serbia |
| Jasna Dimitrijević | Ilija M. Kolarac Endowment, Serbia |
| Boris Vujičić | Dobar Glas Foundation , Serbia |
Moderators:
| Milica Lundin | musician, cultural manager, agency Orfeus, Sweden |
| Vladimir Djordjević | cultural manager, Service for Culture and Arts Development Multikultivator, Serbia |
Milica Lundin - Opening speach
Jan Ford
1 : 1 Concerts
Ljubica Solunac - KCB
PANEL 2
Branka Kostic Markovic
Ivana Vujic Kominac - National Theater
PANEL 3
Daniel Leskovic
Zaklina Kusic
Jasna Dimitrijevic - Kolarac
Boris Vujicic - Dobar glas
Workshop: Create an Unorthodox Classical Concert
Couches:
Boban Bjelić, accordionist, music teacher and academy professor, performer at the Belgrade edition of 1:1CONCERT
Miloš Jovanović, manager of the Muzikon orchestra, project manager, musician
Topics:
- 1:1CONCERT format. Impressions of the participants;
- guerilla concerts;
- different examples of successful unorthodox concerts and stage performances with classical music incorporated in the program. Audience animation in digital form;
Demonstration: An two-days concert marathon of the 1:1 CONCERTS©
Orfeus and the Cultural Center of Belgrade collaborated on two days of marathon 1:1CONCERTS on 15-16 May 2021. Multikultivator, partner for the conference on Audience Development for classical music assisted in the stage of preparation with logistics and advertising.
There were 4 musicians, 12 guests and 4 venues. Besides me, Milica from Orfeus, there were three more hostesses: Ljubica from KCB and Bianka from Nova Iskra, who engaged at the venues and Marijana who assisted with bringing the guests from the “place of meeting” to the concert space.





